Smart Air Fryer Market Size Projection (2024 – 2030)

The Global Smart Air Fryer Market attained a valuation of USD 408.79 million and is anticipated to achieve a market volume of USD 712.49 million by the culmination of 2030. Forecasted for the period spanning from 2024 to 2030, the market anticipates a Compound Annual Growth Rate (CAGR) of 8.26%.

There has been a notable upsurge in the popularity of smart air fryers in recent years, driven by evolving consumer preferences. While traditional cooking methods prevailed in the past, the current market reflects a notable shift towards healthier dietary choices and the integration of smart technologies into daily routines. This evolving landscape stands on the cusp of substantial growth, as consumers increasingly prioritize convenience, health-oriented features, and the advantages offered by smart home appliances. Looking ahead, the smart air fryer market is poised to continue thriving, adapting to the changing tastes and lifestyles of consumers who seek both healthier and technologically advanced culinary solutions.

Key Market Insights:

The robust market expansion is propelled by a growing consumer inclination towards healthier cooking alternatives with minimal oil usage. The adaptability and convenience of smart air fryers have rendered them indispensable in kitchens of health-conscious individuals and tech-savvy households.

The Asia-Pacific region has emerged as a significant player in the smart air fryer market. With escalating disposable incomes and an increasing awareness of health-conscious cooking practices, Asia-Pacific is expected to witness the swiftest growth, boasting a CAGR of 15.87%. India, notably, has gained prominence as the world's tenth most popular destination for medical tourism, as per the Medical Tourism Index, contributing significantly to the region's market expansion. Furthermore, Thailand is evolving into a center for cosmetic and bariatric surgeries, further propelling the adoption of smart air fryers for post-surgery dietary needs.

Sustained technological advancements are fostering market competitiveness. The incorporation of voice-controlled assistants such as Amazon Alexa and Google Assistant, alongside health-tracking features, has augmented the appeal of smart air fryers among consumers. Additionally, collaborations with recipe applications and platforms are streamlining meal planning and enriching user experiences. These developments are maintaining the market's dynamism, attracting consumers seeking healthier cooking solutions that align with their contemporary, interconnected lifestyles.

Smart Air Fryer Market Drivers:

The burgeoning emphasis on health and wellness has emerged as a significant catalyst for the smart air fryer market.

Consumers are increasingly mindful of their dietary choices, seeking culinary solutions that promote healthier eating habits. Smart air fryers, capable of preparing delectable meals with minimal oil, have gained traction as a means to reduce fat intake while savoring flavorful dishes. This trend towards healthier cooking harmonizes seamlessly with the offerings of the market, driving demand for these innovative kitchen appliances.

The time-saving convenience offered by smart air fryers aligns effectively with the needs of individuals leading busy lifestyles.

In today's fast-paced world, solutions that save time are greatly valued. Smart air fryers cater to users with hectic schedules by providing a hassle-free cooking experience. Equipped with pre-programmed settings and remote control capabilities via mobile apps, these appliances simplify meal preparation and enable users to multitask while overseeing their cooking from a distance. The time-saving convenience afforded by smart air fryers addresses a vital requirement in modern households.

Opportunities in the Smart Air Fryer Market:

The smart air fryer market presents substantial opportunities for ongoing innovation within the broader smart home ecosystem.

As smart home technology progresses, integrating air fryers into these ecosystems can entice more consumers to embrace this kitchen appliance. Seamless control and coordination with other smart devices such as voice assistants and mobile apps can enhance the appeal of smart air fryers, offering heightened convenience and efficiency in the kitchen. This integration aligns with the trend of interconnected smart homes, making smart air fryers more appealing to tech-savvy consumers seeking a cohesive and automated cooking experience.

Expanding into emerging markets characterized by rising disposable incomes and a growing focus on health consciousness holds the potential for significant market growth.

As consumers in these regions prioritize healthier cooking solutions and have the financial means to invest in kitchen appliances, the demand for smart air fryers is expected to soar. Manufacturers and marketers should concentrate on broadening their footprint in these markets, tailoring their offerings to meet the specific requirements and preferences of local consumers. Capitalizing on this burgeoning demographic can lead to substantial market expansion and enduring success in emerging economies.

Smart Air Fryer Market Segmentation: By Connectivity

• Wifi-Enabled
• Bluetooth Enabled

In terms of market segmentation based on connectivity, the leading share in 2022 was held by the Wifi-enabled segment. This segment facilitates connectivity to home Wi-Fi networks, allowing users to remotely monitor and control the frying process via a dedicated mobile application. Furthermore, integration with smart home ecosystems enhances convenience by enabling control from anywhere within the Wi-Fi network.

Conversely, the Bluetooth segment emerged as the fastest-growing during the forecast period. Bluetooth-enabled smart air fryers offer connectivity to mobile devices via Bluetooth technology, providing users with similar remote monitoring and control capabilities. Notably, Bluetooth connectivity allows for operation even without internet access, enhancing the flexibility and convenience of the frying process.

Smart Air Fryer Market Segmentation: By Type

• Air Fryer Toaster Ovens
• Basket Air Fryers
• Others

In 2022, Air Fryer Toaster Ovens secured the largest market share within the smart air fryer segment, accounting for 56.8%. These multifunctional appliances integrate the functionalities of traditional toasters and air fryers, offering users the ability to toast, bake, broil, and air fry within a single unit. Their appeal lies in the convenience and space-saving design, making them a preferred choice among consumers.

Furthermore, Basket Air Fryers emerged as the rapidly growing segment. These standalone air fryers are celebrated for their simplicity and efficiency in air frying, catering to users focused on healthier cooking methods. Their compact size, cost-effectiveness, and user-friendly features contribute to their increasing adoption, with the segment experiencing remarkable year-on-year growth.

Smart Air Fryer Market Segmentation: By Application

• Household
• Commercial
• Hotels
• Cafes
• Others

The Household segment dominated the smart air fryer market in 2022, holding a substantial market share of 74.8%. Smart air fryers have become indispensable in modern kitchens, offering healthier cooking alternatives with convenience. Their versatility, time-saving features, and alignment with the growing health-consciousness among consumers contribute to their popularity for home use.

Additionally, the Commercial segment emerged as the fastest-growing category, primarily driven by adoption in the hospitality and food service industry. Hotels and cafes are increasingly integrating smart air fryers into their kitchens to cater to health-conscious guests and streamline cooking processes, indicating significant growth potential in commercial settings.

Smart Air Fryer Market Segmentation: By Distribution Channel

• Direct
• Indirect

In 2022, the indirect distribution channel commanded the largest market share in the Smart Air Fryer market. These channels encompass retail stores, e-commerce platforms, and third-party distributors, offering consumers convenient accessibility to smart air fryers from various sources.

Conversely, the direct distribution channel emerged as the fastest-growing segment. Manufacturers are establishing online stores and direct sales channels to engage directly with consumers, aiming for higher profit margins, enhanced branding control, and the ability to provide exclusive deals and customer support, thereby expanding their presence in the market.

Smart Air Fryer Market Segmentation: By Region

• North America
• Europe
• Asia-Pacific
• South America
• Middle East and Africa

In 2022, North America led the segment with the largest market share of 32.8%, attributed to high adoption rates of smart technologies, a robust economy, and increasing investments in innovative kitchen appliances. The region's key market players and the growing health-conscious population further bolstered its dominance in the smart air fryer market.

Furthermore, Asia-Pacific emerged as the fastest-growing region, driven by rapid urbanization, a burgeoning middle class, and evolving dietary preferences. Manufacturers are targeting this region with affordable and feature-rich models, anticipating significant growth in smart kitchen appliance adoption. Reports indicate substantial market expansion for Asia-Pacific in the smart kitchen appliances sector, reflecting its promising prospects.

COVID-19 Impact Analysis on the Global Smart Air Fryer Market: The COVID-19 pandemic exerted a significant impact on the global Smart Air Fryer market, initially disrupting supply chains due to factory closures and transportation restrictions. However, as consumers sought healthier cooking alternatives during lockdowns, the demand for smart air fryers surged. This led to an increase in online sales through e-commerce platforms, indicating a shift in consumer behavior towards health-conscious and convenient cooking solutions.

Manufacturers responded by introducing innovative features and improved models to meet the rising demand, showcasing the market's resilience amidst the pandemic. As the world transitions into the post-COVID era, the smart air fryer market is poised for continued growth, driven by heightened health concerns and the enduring appeal of convenient cooking solutions.

Latest Trends/Developments: The smart air fryer market has witnessed notable trends and developments, including the integration of advanced technologies such as artificial intelligence (AI) and machine learning. Manufacturers are leveraging AI algorithms to optimize cooking processes, ensuring precise and efficient outcomes. Additionally, sustainability has emerged as a significant driver, with manufacturers introducing energy-efficient models and emphasizing recyclable materials to align with consumers' eco-conscious preferences.

Regional dynamics are also noteworthy, particularly in Asia-Pacific, where rapid urbanization and increasing disposable incomes are driving demand for smart air fryers. Global brands are strategically targeting emerging markets, anticipating substantial growth opportunities. These trends underscore the evolving landscape of the smart air fryer market and its potential for continued expansion.

Key Players:

1. Philips
2. Ninja Foodi
3. Cosori
4. Instant Pot
5. Breville
6. GoWISE USA
7. Cuisinart
8. Chefman
9. T-fal
10. Kalorik

In May 2024, Versuni introduced the Philips AirFryer HD9257/80, featuring a see-through cooking window and 14-in-1 cooking functionality. Available through modern trade outlets and the Philips Domestic Appliances e-store, this fryer boasted a plastic outer portion and a stainless steel interior. Its user-friendly touchscreen offered seven presets, complemented by the NutriU app providing access to new recipes.

In April 2024, Xiaomi launched the MIJIA Smart Air Fryer 4.5L in China, featuring improved heating technology for efficient cooking. With a 4.5-liter capacity, preset recipes, and compatibility with Xiaomi's voice assistant, Xiao Ai, it catered to users seeking convenience and versatility in their cooking experience.