Educational Screencasting Tools Market Size Projection (2024-2030)

The educational screencasting tools market, valued at $710.69 million, is anticipated to burgeon to $4000.83 million by 2030, exhibiting a robust CAGR of 28% during the forecast period.

Market Synopsis:

In the backdrop of evolving educational landscapes, K–12 institutions witness a surge in the integration of novel technologies. Among these advancements, screencasting emerges as a prominent tool. A subset of wireless presentation solutions, screencasting entails recording and sharing computer screens, often accompanied by audio narration. This technology empowers educators to deliver engaging instructional content while maintaining content quality. Facilitating effective communication among stakeholders, screencasting software becomes integral in modern learning environments. The escalating demand for such tools correlates with the growing adoption of video-based teaching methodologies, prompting substantial investments by educational authorities.

Impact of COVID-19 on the Educational Screencasting Tools Market:

The COVID-19 pandemic precipitated a paradigm shift in the education sector, compelling institutions to swiftly adapt to online platforms. Consequently, the demand for screencasting tools soared as remote learning became the norm. Businesses and industries responded by embracing these technologies to ensure continuity in educational delivery amidst unprecedented challenges.

Market Drivers:

Embrace of digital technology and online learning by educational institutions propels market growth:

Amidst rapid technological advancements, educational entities navigate towards leveraging digital solutions to enrich learning experiences. The ubiquitous presence of Software as a Service (SaaS), proliferation of mobile devices, and reliance on AI solutions fuel the adoption of screencasting tools, driving market expansion.

Increased investment in R&D for academic and corporate sectors spurs market growth:

With the proliferation of internet connectivity and smartphone usage, enterprises intensify their focus on expanding product portfolios. Substantial investments in research and development aim to revolutionize educational paradigms, fueling innovations in screencasting technologies. The onset of the pandemic further accelerated these efforts, prompting the introduction of innovative solutions to cater to heightened demand.

Market Challenges:

Cost constraints and skill shortages impede market growth:

The relatively high cost of technology, particularly in developing regions, coupled with a scarcity of digital literacy and affordable internet access, acts as a deterrent to market expansion.

Security concerns pose challenges to market expansion:

The proliferation of cloud-based services amplifies security vulnerabilities, complicating data storage and processing. The intricate nature of screencasting methodologies exacerbates security risks, necessitating robust cybersecurity measures to address concerns effectively, thereby tempering market growth.

Screencasting Tools in the Education Sector – Segmented by Component.

• Software:
• On-premise
• Cloud

Services:

• Professional
• Managed

The education market's screencasting tools are categorized into two main segments based on their components: Software and Services.

Screencasting Tools in the Education Sector – Segmented by Application.

• Student Collaboration
• Analytics & Insights
• E-learning Authorities
• Integrated Learning Management Systems

The applications of screencasting tools in the education sector are divided into four segments: Student Collaboration, Analytics & Insights, E-learning Authorities, and Integrated Learning Management Systems.

Screencasting Tools in the Education Sector – Segmented by Enterprise Size.

• Small & Medium-Sized Enterprises
• Large Enterprises

The market for screencasting tools in education is segmented by enterprise size into Small & Medium-Sized Enterprises and Large Enterprises.

Screencasting Tools in the Education Sector – Segmented by End-User.

• K-12
• Education
• Private Tutors

End-users of screencasting tools in the education sector are categorized into K-12, Education, and Private Tutors.

Screencasting Tools in the Education Sector – Segmented by Region.

• North America
• Europe
• Asia-Pacific
• Latin America
• The Middle East and Africa

The regional segmentation of screencasting tools in the education sector includes North America, Europe, Asia-Pacific, Latin America, the Middle East, and Africa. North America leads with the largest market share, driven by the widespread adoption of cloud-based solutions and analytics technologies. Europe is expected to hold a significant market share, with countries like the U.K., France, and Italy leading the adoption of advanced technologies. Asia-Pacific is forecasted to experience rapid growth, particularly in China, Japan, and India, due to increasing smartphone usage and government initiatives to expand the market for screencasting tools in education.

Screencasting Tools in the Education Sector – Key Players.

1. Microsoft Corporation
2. Nearpod
3. Pear Deck, Inc.
4. BYJU’S
5. Google, Inc.
6. Blackboard, Inc.
7. Kahoot
8. ClassDojo
9. Animoto
10. The CK-12 Foundation
11. TED Conferences LLC
12. Edself
13. Socrative
14. ThingLink